Twenty to thirty minutes from central Kayseri and about half an hour from the airport, with no winding mountain road.
A dormant volcano of 3,917 metres stands alone above the Anatolian plain, and on its northern shoulder sits a ski resort that gets you from downtown Kayseri to the snow at the 2,200-metre Tekir gate in twenty to thirty minutes. That is what sets Erciyes apart from Uludağ in Bursa: no hairpin mountain road, just a dual carriageway straight from the city to the Tekir gate, with Kayseri airport itself no more than half an hour away. A hire car is the easy answer; at weekends and during school holidays municipal buses leave the Kale Önü square from 08:30 and run back in the late afternoon. The resort is modern and purpose-built, which is both its strength and its weakness. The strength: 14 lifts including two warm enclosed gondolas at the Tekir and Hacılar bases, the longest line (the Divan chair) climbing from 2,268 to 2,931 metres and the Ottoman chair topping out at 3,346 metres, 41 pistes totalling around 112 km by the operator's count with roughly a third rated easy, and more than 150 snow cannons that guarantee a season even in thin years. The weakness: there is no picture-postcard alpine village here, only big hotels, car parks and snow. Come for alpine atmosphere and you will be disappointed; come to ski or to play in the snow and there is more than enough. For families who do not ski, a single pedestrian ascent (100 TL for adults, 60 TL for ages 7-12, ages 6 and under free) puts you on the gondola to the upper station and its café to watch the skiers, with sledding zones near the base, rental shops for gear and clothing, and a ski school that takes children. Ski tickets are sold per ascent rather than per day: one ride is 120 TL, seven are 800 TL, plus 50 TL for the card. Lifts run 09:00-16:00, and in some seasons evening skiing has been offered on Friday and Saturday nights; ask at the ticket window. The operator's official season runs from mid-November to the start of May, but the lifts realistically turn from early December to late April, the best snow falls between January and March, and Turkey's late-January and February school break is the crush. In summer the Tekir and Lifos gondolas still turn on some days, and riding one is a genuine escape from August heat in Kayseri, but almost everything else is shuttered, so ask before you drive up. A last winter tip: bad weather closes the upper lifts without warning, so check the live lift status on the resort's website the morning you go, and bring sunglasses; snow at this altitude is blinding.
Twenty to thirty minutes from central Kayseri and about half an hour from the airport, with no winding mountain road.
A warm enclosed gondola from the base, then chairlifts above the cloud line to a view over the whole of Anatolia.
One pedestrian ascent, sledding zones and clothing rental are all a non-skiing family needs.
Tekir Gate, Mount Erciyes, Hacılar, Kayseri
For access and cost, yes: it is closer to the city and the airport, cheaper, and less crowded than Uludağ on holiday weekends. For atmosphere, no: Uludağ has forests and a village feel and sits near Istanbul and Bursa, while Erciyes is a functional resort on a bare mountain. If the aim is a single day of children playing in snow from Kayseri or Cappadocia, Erciyes is more than enough.
Only if you are already in Kayseri and want cool air: the Tekir and Lifos gondolas run on some summer days and the view is fine, but restaurants and facilities are mostly shut and there is little to do at the top beyond a walk. Check the live lift status on the official site before driving up, and do not make a special trip from Cappadocia for it.