Expoflora
The yearly flower show.
Tania Parejo — CC BY-SA 4.0 · enioprado — CC BY-SA 3.0 · Rosanetur — CC BY 2.0 · enioprado — CC BY-SA 3.0 · enioprado — CC BY-SA 3.0
Holambra is a small town of about 15,000 people in São Paulo state whose name joins the first letters of Holland, America and Brazil. Catholic Dutch immigrants founded it in 1948 on the Fazenda Ribeirão, and it became Latin America's largest producer of flowers and ornamental plants; their mark shows in the architecture of its centre and in the Povos Unidos windmill. Its big season is the yearly Expoflora flower show: in 2026 it runs from 28 August to 27 September, Friday to Sunday and on 7 September, 9:00-19:00, with full tickets at R$125.80 and reduced at R$62.90.
The yearly flower show.
The town's symbol.
Since 1948.
Holambra, São Paulo state
In 2026 from 28 August to 27 September, Friday to Sunday and on 7 September; tickets are R$125.80.
